ID Lubricants

At Westridge Laboratories, we believe that great sex is an essential part of a fulfilling life. Through our flagship brand, ID Lubricants®, we empower people to explore their unique desires, embrace their individuality, and enhance their intimate experiences with confidence and comfort.

Since 1993, we've been crafting premium, high-quality, and long-lasting lubricants that have helped shape the global standard for sexual wellness. Our FDA-certified facilities produce 510(k) medical devices using cutting-edge technology and only the purest, body-safe ingredients. The result? A product line trusted by millions around the world—and growing.

Discover Your ID

Your desires are uniquely yours. That’s why ID Lubricants offers a wide range of specialized formulas—from water-based to silicone, warming to flavored—so you can find the one that fits you best. Whether you're new to lube or a long-time user, ID Lubricants invites you to discover your personal lubricant identity.

What’s your ID?

Our Commitment & Values

At Westridge, our passion is personal lubricants—and that passion touches everything we do, from product development to packaging to customer care. Our goal is simple: to support your most satisfying and authentic sexual experiences.

✔️ Superior Quality

We use only the finest ingredients and rigorously test every formula to ensure safety, performance, and reliability. We don’t just meet standards—we aim to exceed them.

🚀 Innovation

Lube isn’t a novelty—it’s a necessity. We push boundaries to create innovative products and design packaging that reflects modern tastes and lifestyles.

💬 Customer Focus

We’re here for you. Whether by phone, email, or DM, we’re dedicated to delivering exceptional service and tailored support to meet your needs.

Our Legacy

With over three decades of expertise and a global footprint, Westridge Laboratories is proud to be one of the world’s leading lubricant manufacturers. From the bedroom to the boardroom, we are constantly evolving—researching, developing, and launching new products designed to enhance intimacy, connection, and self-expression.

Join us on a journey to discover your lubricant identity—and make great sex a lasting part of your life with ID Lubricants®.